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Notes on buyer-intent search for Shopify brands

Where the research behind client work becomes public: search demand data, case studies, and what's changing in SEO, CRO, and AI search visibility.

WHAT TO EXPECT

Three things this blog covers

SEO for specialty Shopify brands

Buyer-intent keyword research, technical fixes, and content built for catalogs with real but uncaptured search demand.

AI search visibility

How brands show up, or don't, in ChatGPT, Perplexity, Claude, and Google AI Overviews, and what to fix first.

CRO and mobile conversion

Product-page and mobile testing notes from real client work, tied back to revenue, not just click-through rate.

First posts are publishing soon. This page will fill in as client work wraps and the data is ready to share.

DON'T WANT TO WAIT FOR POSTS

Get the research before it's a blog post

Tell me about your store and I'll send back what I see in your search demand, the same way I'd map it for a client.